We are Plan B Racing

A new breed of objectives based sports marketing and management agency.


Our main consultancy services are:

  • Strategy
  • Planning
  • Branding
  • Campaigns
  • Social Media & Web

Film and Video

Our main film and video services are:

  • Promotional
  • Reportage
  • Sports Event Coverage
  • Instructional
  • Documentaries

Racing Support

Our main racing support services are:

  • Commercial Management
  • Driver Management
  • Marketing & PR
  • Motorsport Video
  • Sponsorship Support

Motorsport Marketing

We are a multi skilled set of marketing professionals who specialise in creating and delivering effective projects and campaigns in a number of different sectors, including, Motorsport, Automotive,IT, Healthcare to name but a few.

We specialise in providing marketing support to a range of companies and racing teams, integrating seamlessly as their marketing department on both a regular basis or on ad hoc projects. From our perspective as a “Director of Marketing” for the organisation we have led strategic reviews and planning. We also offer a range of tactical marketing services to support the delivery against marketing objectives, leveraging our experience, contacts and buying power.


As blue chip marketeers, with a depth of experience, we have had the pleasure of working with top-level clients, for whom we have applied our talents, to offer them a comprehensive commercial marketing platform.

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Film and Video

We have a range of skills and tools that allow us to deliver a broad selection of films for internet or broadcast purposes. We have catered for the video boom generated by social media by offering not just high quality but cost effective video content for a range of platforms.

We can plan, film and edit a finished project or undertake any combination of the three elements. All our services utilise our state of the art equipment and editing suite to deliver a professional end product.

We are highly experienced, skilled and fully insured, which allows us access to almost any live event. With our skills honed at the sharp end of motorsport, we now film across a range of industries and subject matter.

Racing Support

We provide a complete marketing solution for championships, teams and drivers from project work to season-long support. Covering the often forgotten marketing side of motorsport, we add professionalism that makes people look even better than they perform on the track.